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About Me

Hello, I'm Zac •
Product Designer & Art Director based in NYC.

@American Express • Prev. @Superside
Specialized in user experience, interaction and interface. I help companies and startups create interactive digital experiences. Born and raised in Ghana 🇬🇭, but I currently live in heart of NYC.

As a contractor, most of my work is under NDA so my folio shows personal and some commercial work. More work available on request.
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I create intuitive digital experiences.

Skills
I am infatuated with the psychology of design and the need to understand human behaviour, aspirations, and motivations; and how these influence our interaction with digital, even physical products.
Product Design (UI/UX)

I craft digital experiences for web, mobile and wearables. Currently leading mobile design on American Express' Business Checking Account. I'm currently exploring AR/VR Design.

Art Direction

Translating ideas to into visual experiences using creative resources and shaping projects into stories that would resonate with the brand's indentity or target demographic.

Interaction Design

I'm an advocate for micro-interactions and designing digital experiences not as single screens but smooth and delightful journey.

Front-End Development

It started with HTML & CSS, Wordpress, then Swift (iOS Development). But now I just build cool apps for fun.

Design Strategy

My expertice in shipping new products over the years in the startup space has taught me the fundamental skill of understanding business needs of the customer and aligning design and design processes around those business needs.

Research • Document • Design • Iterate

Past Engagments

You are good in hands. Here are some brands & companies I've worked with either directly or via an agency.
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